IWD Digital Starter Package

Today, the online reputation of your business is defined by your customers.

Reviews, accurate business information, and social media activity impacts your reputation and whether a consumer decides to do business with you. You need a way to manage all of these factors in a scalable way. We can help!

Monitor what people are saying about you online and improve your visibility in local search. See how you stack up against the competition, stay in the know with automated alerts and get progress reports to see how your reputation has improved.

Take control of your online reputation today!

• Manage your online reputation from one place: Compile reviews from dozens of sites so you can easily see what’s being said about your business online. Plus, use competitive benchmarking to see how you stack up to the competition.
• Show up where people are looking: Improve your search rank by identifying online business listings that are inaccurate or missing from essential directories like Google, Facebook, and Bing.
• Hear what customers are saying all over the web: Monitor when your business is mentioned in a variety of sources, including news sites, blogs and social networks. Plus, highlight the most positive and negative mentions using automated sentiment analysis.
• Stay informed with automated reports and alerts: Executive reports break down how your business is faring in online conversations and helps you understand what to do. Alerts are also sent every time new information is found.

Online reviews are critical to the success of a local business. In fact, nearly 90% of consumers say they’ll only consider using a business if they have an average rating of 3-5 stars. Smart business owners are getting serious about soliciting feedback, but asking customers for reviews can be time-consuming.

We offer a business tool that does the heavy lifting for you, so you can gather customer experiences to boost online star power and drive more business. Win the trust of new customers, collect valuable feedback, and show up where people are looking.

Unlock a powerful feedback tool that will have you seeing stars!

• Use your happy customers to win new customers: Leverage the voice of your brand champions to improve online word-of-mouth. Invite existing customers to share their experiences online so new customers know they can trust you.
• Collect feedback to better your business: Ensure you’re giving customers what they want and expect. Invite them to share their experiences and put their valuable feedback to work.
• Build a targeted presence across popular review sites: Make sure your business reviews show up where your customers spend the most time. Focus on collecting feedback on the review sites that impact your business.
• Help your business shine in local search: Maximize the SEO benefits of positive customer experiences. Gathering authentic reviews will help you show up in search so new customers can find you.
• Reach customers wherever they are: Customer Voice gives you the flexibility to request reviews on the medium that works best for your customers—either text message or email.
• Make it easy for customers to leave a review by sending a request where they’re already looking—their phone! (Up to 200 text requests per month*)

Modern search has changed the way customers find your business online. Is your business showing up as a point of interest in modern GPS systems? Mobile apps? Are voice assistants like Siri and Alexa giving your customers the right information?

Missing or incorrect data can result in unhappy customers, lost revenue, and a drop in local search ranking.

We submit your business information to the main data aggregators: Neustar/Localeze, Foursquare, Factual, and Infogroup.*

These aggregators share your information with a network of directories that power search engines, navigation systems, voice search, mobile apps, and more—and create accurate listings your customers can count on.

• Say goodbye to manual submissions – Just input your business information—it’s that simple. Over time hundreds of sources will reference your information from the main data aggregators that power search engines, navigation systems, voice search, mobile apps, and more.
• Build your online presence – The correctness, quality, and amount of citations your business has all contribute to your local search rankings. We give your business a broad and accurate presence across the internet—boosting SEO, and driving more customers to your business.
• Accuracy your customers can count on – Monitor the accuracy of your data to make sure customers are seeing the right information. Phone number changed? No problem. You can submit updates whenever you’d like, ensuring your information remains correct over time.
• Showcase your brand – Entice customers with photos. Highlight your products and services. Offer more information like hours of operation and payment methods. Enhance your listings with additional content that makes customers more likely to buy—and sets you apart from the competition.*

Social media is hard to do on your own. You need to come up with a nonstop stream of relevant content and engage with customers across all social channels, every single day.

We help by giving your business one place to stay social. Generate leads, schedule ready-to-publish content, and communicate with your followers all from one place. Finally, a tool that makes managing social media simple.

• Post everywhere from one place: Publish and schedule posts for all your social accounts including Facebook, Instagram, Google My Business, Twitter, and LinkedIn*.
• Engage your followers: Connecting with your followers is simple. Respond to customers, share ready-to-post content, and build stronger social relationships with your followers.
• Generate social leads: Discover new leads on Twitter and engage them with the click of a button!
• Mobile-friendly: Use on any device, any time—this means you can post and respond in the moment, and never miss a beat.*

Advertising Intelligence is live Google Ads / Facebook Ads reporting and analysis that provides a real advertising ROI for your business. Its smart comparison tools help you to uncover recipes behind rockstar campaigns, pinpoint what’s making you money, and see the big picture of your advertising efforts. Advertising Intelligence gives you the power to become the expert in digital advertising.

• Bring your Facebook Ads and Google Ads campaigns under one roof to determine what’s working across ad platforms.
• Pinpoint what’s making you money. Advertising Intelligence provides more than the traditional ad metrics and data points. By combining live reporting and unique sales data, you can see your true ROI.
• Smart comparison tools make for smarter campaigns. Look at your advertising data with confidence. Smart insights and comparison tools will help you understand what types of ads are giving your business the best results.